Construction staff at David Wilson Homes in Bingham were thinking all things pink on Friday 21st October to help raise awareness for Breast Cancer Now.
The site team at the Romans’ Quarter development on Dunsmore Avenue dressed to impress by switching out their usual hard hats and high visibility jackets for bright pink hats and vests to do their bit for the ‘wear it pink’ campaign.
Over £37.5 million has been raised by ‘wear it pink’ supporters since it began in 2002. The charity helps towards funding cutting edge research across the UK and Ireland to help find a cure for breast cancer at all stages. This year, campaigners hope to raise even more through businesses, schools and individuals wearing it pink.
In addition to donning the pink PPE, a donation of £250 has been made by David Wilson Homes East Midlands to Breast Cancer Now to support its work.
Rachael Harrison, Sales Director at David Wilson Homes East Midlands, said: “We are very happy to be supporting ‘wear it pink’ for breast cancer awareness and our construction team always look like they have a lot of fun getting to wear pink PPE for the day.
“We’re taking part in the fantastic campaign to support those suffering with breast cancer and hopefully do our bit towards raising awareness.
“It’s very important that, as a leading housebuilder, we are getting involved and supporting charities like this. We hope that our contribution to Breast Cancer Now’s campaign can help to make the day even bigger and better than last year and raise money to help us get closer to beating breast cancer altogether.”
For more information about Breast Cancer Now’s ‘wear it pink’ campaign, visit the website.
For more information on David Wilson Homes, visit www.dwh.co.uk.
